Hanna Goefft

About

I help people to stop dreading Mondays and start building careers that actually fuel their life. As a content creator, ex-recruiter, and social-first marketer, my work lives where people are scrolling for guidance: TikTok, Instagram, Substack, LinkedIn, and Youtube. My content digs into the things that shape our careers, including the pressure to follow a “safe” path, the shifting realities of work, and what it really looks like to build a career that isn’t just ticking boxes. All in the hope of an end to Sunday scaries. I care about questions like: ✨ What does a meaningful, modern career actually look like? ✨ How do you build a career that grows with you, not against you? ✨ Which choices matter most in a chaotic job market? Over the past few years, I’ve grown @HannaGetsHired as a media brand to an audience 500K+ across platforms and reached 100M+ people with frameworks, education, and honest conversations about work. People come for the career advice and stay because it feels like a conversation worth keeping up with. I’ve helped thousands of people shift how they show up online, rewrite their career narratives, and land roles that fit the life they actually want through content. Or, as a member of my audience best described it: "You balance honesty, ambition, and strategy in a way that feels grounded and actionable. I follow you because your content helps me see myself more clearly - where I can grow, where I’m holding myself back, and how to move with more intention. You make career development feel empowering rather than overwhelming, and I always walk away with a sharper mindset." Before this, I led B2C marketing at Hired, a tech hiring marketplace, where I drove 1,300% user growth, saved $370K through non-ad growth strategies, built the multichannel lead-gen engine, and led a global team of 12+ across Marketing, Product, and Engineering. Now, I partner with brands like LinkedIn, Notion, Dell, Salesforce, Glassdoor, Robert Half, Grammarly, and more, using social-first storytelling to connect them with an audience of ambitious professionals who care about how work feels, not just what it pays. At the heart of it, I believe better careers start with conversations that give you clarity. If you want to collaborate or work together, reach me at